Avg. rating
8.5
Business Week
Businessweek competes primarily with Fortune and Forbes magazine and publishes business news and commentary
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The writers for Business Week:
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Avg. rating
6.3
David Welch
Description: David Welch is the Detroit bureau chief for BusinessWeek. Previously, he was a correspondent in the Detroit bureau. Welch joined BusinessWeek in 2000 after being an auto writer for The Detroit News. Prior to that, he was an associate editor at the Dallas Business Journal. He is a graduate of the University of Pittsburgh.
Avg. rating
10
Mark Fidelman
Description: Social and Collaborative Network Executive who has written on many top ranking sites and magazines.
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Focus
Mainstream technology
Cutting edge
Content
News
Commentary
Target Audience
General public
Technology experts
Avg. rating
9
Nick Leiber
Description: Nick Leiber is the small business channel editor at BusinessWeek.com. Previously, Leiber was the managing editor at Gomaespuma, a Spanish radio news show's daily Web site, and the assistant managing editor at O, The Oprah Magazine in New York.
Avg. rating
9
Christopher Palmeri
Description: Christopher Palmeri is a senior correspondent in BusinessWeek's Los Angeles bureau. Prior to BusinessWeek, Palmeri was the Southwest bureau chief at Forbes, based in Houston. He joined Forbes as a fact-checker and worked on its annual list of the richest Americans and helped create its list of the highest-paid entertainers....
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Content
News
Experiences / advice
Target Audience
Novices
Experts
Focus
Buying / selling house
Designing house
Avg. rating
8.5
Ben Kunz
Description: A director of planning agency Media Associates and an occasional writer for Business Week.
Avg. rating
8
Bruce Einhorn
Description: Bruce Einhorn is Asia regional editor in BusinessWeek's Hong Kong bureau. He was previously the Asia technology correspondent. Einhorn joined BusinessWeek as a Taiwan stringer in 1993. Prior to BusinessWeek, Einhorn was a Taiwan stringer for the Los Angeles Times, the Asian Wall Street Journal, and Journal of Commerce....
Arik Hesseldahl
Description: Arik Hesseldahl is a technology writer for BusinessWeek.com. In addition, he writes the Byte of the Apple column. Previously, Hesseldahl was a senior editor and technology columnist at Forbes.com. Before that, he was senior editor at Electronic News, a contributor to Electronic Business Asia, and a reporter, columnist,...
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Focus
Products for masses
Cutting edge electronics
Content
News
Reviews
Target Audience
Novices
Experts
Burt Helm
Description: Burt Helm is the marketing department editor for BusinessWeek. Prior to this position, he was a staff writer for BusinessWeek Online, a position he assumed in September, 2004. Previously, Helm held positions at Inc. and Maxim. Helm is a graduate of Yale University, holding degrees in both English and physics.
Avg. Context Ratings™
Technology
Exclusively e-marketing
Print and billboard
Approach
Low budget
High budget
Radicalness
Mainstream
Maverick
Jena McGregor
Description: Jena McGregor is the Management Dept. editor for BusinessWeek, a position she assumed in December, 2005. Prior to BusinessWeek, McGregor was an associate editor at Fast Company. She was also with SmartMoney, where she held numerous positions, including staff writer and staff reporter. McGregor is a graduate of the University...
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Focus
Small companies
Fortune 500
Content
News
Commentary
Focus
One company
Many companies
Peter Burrows
Description: Peter Burrows is a senior writer for BusinessWeek, based in Silicon Valley. Previously, he was senior correspondent in San Mateo. Burrows joined BusinessWeek in 1993 in Dallas. Prior to BusinessWeek, he was a senior editor for Electronic Business. Burrows wrote Backfire: Carly Fiorina's High-Stakes Battle for the Soul of...
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Focus
Products for masses
Cutting edge electronics
Content
News
Reviews
Target Audience
Novices
Experts
Hosted blogs
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